2023: Survival of the Innovator

Recent events such as Brexit, the pandemic, the Russia-Ukraine war, and environmental changes have been detrimental to the food and hospitality industry. In most cases, establishments face pandemic debt, staff shortages, price increases, and difficulty accessing products. For this reason, businesses must adapt innovatively to changing consumer trends and 'attract customers at an unattractive time’. A few market predictions were outlined at the beginning of 2023:

• Meal deals, for example, a set lower price for a starter, main and bottle of wine for two during the lunch service, enticing customers back for dinner.
• The rise of elevated cafes could see more simple and casual dining during the week that can be transformed into smarter dining on Fridays and Saturdays.
• Fewer menu options which could also reduce waste and boost quality.
• Innovative side dishes to provide high-quality, low-cost options.
• Deli shops on the side of eating establishments to provide secondary income.
• Using more local produce to cope with the weather-changing agricultural patterns and supplier-driven price increases.

Please support your local hospitality vendors in any way you can; it's not been easy!